MB Crushers – First demo in Greece by ELTRAK
11/01/2021
The new range of Cat backhoe loaders offers improved performance and better fuel efficiency
24/01/2021MB Crushers – First demo in Greece by ELTRAK
11/01/2021The new range of Cat backhoe loaders offers improved performance and better fuel efficiency
24/01/2021
19/01/2021
Interbrand Best Global Brands: Caterpillar Rank # 84
We are included in the Interbrand list of World's Best Brands for the 19th year in a row. Interbrand has just ranked Cat # 84 on its list of the most powerful brands in the world. This is the 19th consecutive year that we are included in the list. We are one of the few industrial companies included and recognized. What does the Interbrand ranking mean? The Interbrand ranking is not a popularity contest like the Billboard Top 100. It is an ISO-certified measurement that records data on how brand strength affects markets, builds loyalty, and yields financial results. Interbrand uses market data to calculate brand ranking: 1. The role of the brand in the impact on customer choice 2. The power that the brand has to form high prices and generate sales 3. The financial performance of branded products and services (final results) In other words, it is a measure of our brand as a competitive advantage to help us grow our business. Learn more about the results of Interbrand Best Global Brands 2020 here.
Σχετικά Άρθρα
In a strategic move that strengthens its presence in Greece's ship repair industry, Eltrak Group officially inaugurated its new marine facility at 393 Dimokratias Avenue, Perama.
The Eltrak Open House in Crete wrapped up as a resounding success, drawing crowds from across the construction and engineering sectors to see top-tier equipment from Caterpillar and Palfinger.
With the conclusion of Posidonia 2026—admittedly one of the most successful, if not the most successful exhibition in recent years—Eltrak takes a look back.
