History

Timeline of evolution

  • 2025 – 100 Years Caterpillar

    Celebration of 100 years of Caterpillar.
  • 2024 – New Logistics Center

    Inauguration of Elastrak’s state-of-the-art logistics center in Thessaloniki.
  • 2024 – SANDVIK & BYD

    Acquisition of the dealership for SANDVIK stationary equipment and BYD electric forklifts.
  • 2024 – Webfleet, MRF & Greentrac

    Acquisition of the dealership for the Webfleet telematics service, MRF tyres, and Greentrac truck tyres.
  • 2023 – Infinity

    Acquisition of the dealership for Infinity passenger car tyres.
  • 2022 – Greentrac

    Elastrak acquires the dealership for Greentrac passenger car tyres.
  • 2022 – Palfinger Marine & Pronar

    ELTRAK Group acquires the dealership for Palfinger Marine and Pronar.
  • 2021 - Employee pension fund

    A pension fund is offered to the employees of ELTRAK & ELASTRAK.
  • 2020 - Powerscreen dealership

    Powerscreen company was added to the Eltrak group's dealerships.
  • 2019 - Acquisition by CP Holdings

    CP Holdings Group acquires the ELTRAK Group in its entirety, except for Eltrekka, which is sold to Autohellas ATEE.
  • 2012 - Palfinger dealership

    ELTRAK acquires the dealership for Palfinger, featuring leading lifting, loading and handling equipment.
  • 2005 - Agreement with Autohellas ATEE

    A cooperation agreement is signed with Autohellas ATEE, which acquires a 50% stake in ELTREKKA S.A.
  • 2004 - ELTRAK Bulgaria

    ELTRAK Bulgaria is established as a Group subsidiary based in Sofia.
  • 2001 - Bridgestone dealership

    ELASTRAK is established for the official distribution of Bridgestone, Firestone and Dayton tyres in the Greek market. At the same time, ELTRAK becomes the official dealer of MaK engines and Bitelli machinery.
  • 2000-2001 - ΕΛΤΡΑΚ & ΕΚΚΑ merging

    The merger of the automotive spare parts activities of ELTRAK and EKKA is completed, creating ELTREKKA S.A.
  • 1997 - Taking over Lucas Service Hellas

    ELTRAK acquires Lucas Service Hellas, a major player in the automotive spare parts sector.
  • 1994 - Dunlop dealership

    ELTRAK acquires the exclusive dealership for Dunlop tyres in Greece (until 2000). At the same time, it also acquires the exclusive dealership for JLG aerial platforms.
  • 1991 - Stock market introduction

    ELTRAK is listed on the Athens Stock Exchange, strengthening its growth trajectory.
  • 1986 - John Deere dealership

    ELTRAK acquires the exclusive dealership of John Deere Agricultural in Greece (until 1995).
  • 1982 - Caterpillar dealership

    ELTRAK is established to undertake the dealership of Caterpillar, the global leader in construction and mining equipment as well as diesel engines, in the Greek market.